Media buyer / media planner
Plan and run paid campaigns on Meta, TikTok and Google, from audiences and budgets to reports and optimisation.
All rolesAbout the role
We're looking for a paid ads specialist who turns budget into messages and sales, not just likes. You'll plan and run our clients' campaigns on Meta (Facebook and Instagram), TikTok and Google, for Syrian brands at home and abroad, from fashion stores to e-commerce.
You'll work with the content team to pick the strongest ads, follow the numbers every day and send the client a clear report. The work is fully remote, with clear tasks and agreed goals for every campaign.
What you'll do
- Build a media plan for every campaign: goal, audience, platforms, budget and timeline
- Set up and launch campaigns in Meta Ads Manager, TikTok Ads and Google Ads
- Build audiences: interests, lookalikes and retargeting
- A/B test creatives, copy and audiences, and switch off what doesn't work
- Follow results daily and bring down the cost per message or order
- Prepare clear weekly and monthly reports for clients
What you bring
- Hands-on experience running paid campaigns on Meta, ideally on TikTok or Google too
- An understanding of campaign objectives: awareness, engagement, messages and sales
- Setting up the Pixel and conversion tracking, or at least understanding it
- Confident with numbers: cost per result, click-through rate and return on ad spend
- Writing reports a non-specialist client can understand
- Careful and trustworthy with client budgets
Nice to have
- Experience advertising to the Syrian market and to Syrians abroad
- Knowledge of messaging campaigns and WhatsApp ads
- Meta Blueprint or Google Ads certifications
How we start working together
Send your application
Fill in the form and attach your CV or a link to your work.
We review your work
We read every application carefully and look at your previous work.
A short intro call
If your profile fits one of our projects, we get in touch to meet and agree on the details.
A first task with a clear brief
We start with one defined task, with a written brief and an agreed deadline.
Ongoing work
If it goes well, you join the freelance team we come back to for every project.
Apply
Tell us about yourself and send your CV or portfolio.